Sunday 12 December 2010

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Sat Dec 11, 2010
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weekly_wrapup-1.pngWe started this week with a quote from EFF's co-founder: "The first serious infowar is now engaged. The field of battle is WikiLeaks. You are the troops." It's a battle that has enthralled hundreds of thousands of our readers and made our coverage of WikiLeaks the top stories of the week here at ReadWriteWeb. As part of our annual year-end series on top products and developments we looked at how online reading habits have changed over 2010 as well as the year's top RSS and syndication technologies. And in our coverage of the real-time Web, Audrey Watters reported on a new visualization tool that gives users a real-time view of what scientists are reading. More top stories after the jump.
Top Stories of the Week

More coverage and analysis from ReadWriteWeb

Download The Age of Exabytes: Tools & Approaches for Managing Big Data
ageofex_banner.pngWe are experiencing a big data explosion, a result not only of increasing Internet usage by people around the world, but also the connection of billions of devices to the Internet. Eight years ago, for example, there were only around 5 exabytes of data online. Just two years ago, that amount of data passed over the Internet over the course of a single month. And recent estimates put monthly Internet data flow at around 21 exabytes of data.
Our latest report, The Age of Exabytes, explores how technologies are evolving to address the needs of managing big data, from innovations in storage at the chip and data center level, to the development of frameworks used for distributed computing, to the increasing demand for analytical tools that can glean insights from big data in near real-time. Download it for free now.

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ReadWriteBiz is a resource and guide for small to medium businesses.
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ReadWriteMobile is dedicated to helping its community understand the strategic business and technical implications of developing mobile applications.
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66% Of Groupons Are "Profitable" For A Business


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Friday, December 10, 2010



66% Of Groupons Are "Profitable" For A Business

Groupon is a runaway success, generating revenue at $2 billion annual run rate. But is it sustainable?

To answer that question, Utpal M. Dholakia, a marketing professor at Rice University, surveyed 150 businesses that used Groupon.

Of the people he spoke with, 66% found Groupon to be "profitable." In his study, profitable means the Groupon generated enough additional sales to justify the initial discount. In other words, it's looking at the long term implications of using Groupon for a business.

The vast majority of the companies that had successful Groupons said they would do it again, so it appears that Groupon has a sustainable business on its hands.

Read »


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